The adv campaign presents the SUPREMA spring-summer collection in an urban environment, enriched with murales created by the Artificial Intelligence. Models wear ultralight and colourful jackets while moving around modern artworks, mixing urban spirit and elegance of fashion. The artificial intelligence let to create attractive backgrounds, with a touch of modernity to the photos of Arturo Delle Donne. The result is a dynamic and contemporary atmosphere, that captures the essence of the spring-summer season and the creativity of the AI....Read more
The adv campaign presents the SUPREMA spring-summer collection in an urban environment, enriched with murales created by the Artificial Intelligence. Models wear ultralight and colourful jackets while moving around modern artworks, mixing urban spirit and elegance of fashion. The artificial intelligence let to create attractive backgrounds, with a touch of modernity to the photos of Arturo Delle Donne. The result is a dynamic and contemporary atmosphere, that captures the essence of the spring-summer season and the creativity of the AI.
The aim of the shooting is to inspire and capture the audience, presenting the spring-summer outerwear collection in a innovative and involving way. The AI adds an avant-garde and modernity element, creating an unforgettable visual experience.
